- A Training Guide for College Tutors and Peer Educators
A Training Guide for College Tutors and Peer Educators presents relevant and research-based methods for successful academic support sessions for tutors and peer educator trainees in an adaptable, user-friendly, and interactive format. By mirroring appropriate methods for organizing and presenting material in an academic support session, it allows the reader to experience for themselves the practices and strategies they will apply as future tutors and peer educators. Based on solid learning theory, the activities, assessments, examples and features included in this flexible and engaging text simulate recommended peer educator practices and emphasize guiding college students to become active, self-monitoring and independent learners. While teaching readers the key, research-based elements of quality peer assistance, this first-edition guide also incorporates a comprehensive list of topics represented in certification programs. Peppered with practical examples and interactive problem-solving scenerios that readers can immediately apply in their positions, trainees will learn how to plan for sessions, how to assess students' learning, how to create collaborative activities, how to integrate college learning strategies, and how to approach common issues faced on the job. 0134297806 / 9780134297804 Training Guide for College Tutors and Peer Educators, A, Plus MyStudentSuccessLab -- Access Card Package Package consists of: 0133939243 / 9780133939248 MyStudentSuccessLab without Pearson eText -- Glue in Access Card 0133939251 / 9780133939255 MyStudentSuccessLab without Pearson eText -- Inside Star Sticker 013714508X / 9780137145089 Training Guide for College Tutors and Peer Educators, A
- The Best of The Digital Photography Book Series: The step-by-step secrets for how to make your photos look like the pros'!
What could top the #1 best-selling photography book of all time?
We’re talking about the award-winning, worldwide smash hit, written by Scott Kelby, that’s been translated into dozens of different languages, because it’s the one book that really shows you how to take professional-quality shots using the same tricks today’s top digital pros use.
Well, what if you took that book, created four more just like it but with even more tips, plucked out only the best tips from all five of THOSE books, updated the images, referenced all-new gear, and added a completely new chapter on how to make the transition from shooting photos with your phone to making photographs with your new DSLR?
In The Best of The Digital Photography Book, you’ll find all of Scott’s favorite tips and techniques curated and updated from The Digital Photography Book, Parts 1-5, along with a brand new chapter on transitioning from your phone to a full-fledged DSLR. You’ll find everything that made the first five titles a success: Scott answering questions, giving out advice, and sharing the secrets he’s learned just like he would with a friend–without all the technical explanations and techie photo speak. This book will help you shoot dramatically better-looking, sharper, more colorful, more professional-looking photos every time.
- Paramedic Care: Principles & Practice, Volume 2
For courses in Paramedic Emergency Medical Services
A strong, evidence-based foundation in the principles and practices of modern EMS
Paramedic Care: Principles & Practice, Fifth Edition, offers EMS students and professionals a foundational guide and reference to paramedicine. Developed to stay ahead of current trends and practices, all five volumes are based on the National EMS Education Standards and the accompanying Paramedic Instructional Guidelines.
Volume 2, Patient Assessment, addresses the various steps and facets of patient assessment. The first two chapters discuss scene size-up and primary assessment. The next three chapters present the techniques of conducting a comprehensive secondary assessment, along with history and physical exam, and discuss communication techniques for doing so. The sixth chapter presents an overview of patient monitoring technologies. The final chapter discusses ways to apply the techniques learned in this volume to real patient situations. Updated with new information on Point of Care Testing, using ultrasound technology in the field, and recommendations for primary assessment, Volume 2 provides paramedic students with the principles of patient assessment.
Also available with MyBRADYLab™
This title is also available with MyBRADYLab–an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
Note: You are purchasing a standalone product; MyBRADYLab does not come packaged with this content. Students, if interested in purchasing this title with MyBRADYLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.
- Analytics Strategies for Building a Customer-First Company
Building a winning customer strategy requires a solid marketing analytics foundation, one that will provide plenty of insights into customer profiles, segmentation, opportunities for personalization, and predictive marketing capabilities, but sadly, very few organizations are set up for success in this area.
50% of businesses have a poor view of Marketing analytics’ contribution, therefore a poor view of Marketing’s impact on the business
Only 33% of businesses are quantifiably proving the business impact (short and long term) of their marketing budgets
There is currently a decreasing trend of businesses, including CMOs, of using analytics to support their marketing efforts, which is self-defeating for the marketing leadership, and detrimental to the businesses they represent
80% of companies don’t make data-driven marketing decisions (and those who do are the leaders)
57% of companies don’t use a centralized database to track and analyze their marketing campaigns.
This book examines just how hard it is for companies to deliver the experience customers are expecting and offers a strategy and method to help businesses incorporate a unified- customer strategy into their key business objectives, product strategies, and channel/media goals.
Readers will learn what needs to happen organizationally, strategically, technologically, and analytically to implement a customer-first strategy. They will learn how to create the right customer experience, from early awareness to acquisition and advocacy, and how to set themselves up to be market leaders.
- Language Development in Early Childhood Education
Note: This is the bound book only and does not include access to the Enhanced Pearson eText. To order the Enhanced Pearson eText packaged with a bound book, use ISBN 0134300777.
Theory, research, and intentional developmentally appropriate practice combine to provide a solid foundation for understanding language development from birth to Grade 3.
Language Development in Early Childhood Education helps future early childhood educators support children's language development from birth through age 8 or 3rd grade. The text presents a compelling, comprehensive view of key linguistic concepts, language development theory, and research while remaining focused on the development of phonological, semantic, syntactic, morphemic, and pragmatic language skills, children’s understanding of written language, and ways in which this acquisition process can be enhanced in early childhood settings. Interesting vignettes of young children's language development open each chapter, and within each chapter anecdotal narratives illustrate key concepts and interaction strategies. Balanced, multidisciplinary, and comprehensive, the approach to language development is ideal for preservice teachers in undergraduate and graduate early childhood education, as well as for continued professional development among inservice teachers. The text has been updated and expanded throughout, and the new Enhanced Pearson eText features links to video clips; alignment among Learning Outcomes, chapter sections, and pop-up multiple-choice quizzes; and a digital Glossary linking key terms to definitions in the eText.
Improve mastery and retention with the Enhanced Pearson eText*
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